A little over six years ago, Michelle had two freelance clients, an Elance account, and absolutely no idea of how to run a business. She founded BlueSkyPhoenix LLC, a company focused on creating individuated brand, web, and marketing strategies for each of her clients. Along the way, Michelle has evolved her business intentionally as a “solopreneur”, a decision she made even before she understood the definition of the term.
In this discussion, we will explore the three different avenues for small business success, including the peaks and pitfalls of each. Whether you are nurturing a side gig or hoping to take the big leap to the 4 hour workweek, this presentation will give you some food for thought as you plan your next career move.